marketing officer

The new job is going OK - currently identifying the holes in their brand - there seem to be a lot of mismatches so I am keen to get these all pulled together. Also working on wireframes for a new site design and ensuring that all elements are covered. Adwords and Google Analytics also need to be addressed. Not convinced that their internal reporting tool is accurate for webstats. We also need to address the email marketing reporting as this is certainly not very in depth.

The agency is currently a government funded body - but not for long - we need to establish a business plan and begin to be a profit based enterprise. This is why the reporting mechanisms for the website and the email marketing are so important - once we have the back end reporting in place we can then concentrate on the front end visuals for the both the email templates and the website.


naomigoldsmith.com still doing well - lots and lots to do - work coming in - cant keep up....saving for new roof .... LOL

Wow - its been too long...

We're into May 2008 - the last time I blogged was January

Yes - I love my iMac - from my initial desk head banging, tears, and copious amounts of vodka and redbull have dwindled away and now I love it - There isn't much time for play, or for housework - its all about juggling the day job, the "my business" and being a mummy...

Think its time to bite the bullet and get a cleaner - I can't keep up - the last thing you want to do when you make spare time for yourself is clean -

Well - since Jan, I have left Ebuyer to join The Regional Language Network in Sheffield as their E-Marketing Officer. Its a culture change, buts its good - there is lots to do to move the business forward from a government funded agency to a more solvent business. It can be done I am sure and am excited to be a part of the transition.

naomigoldsmith.com - well cant keep up - think I need to turn some business away - but hate doing that - The major project has launched onto a beta site - www.just4holidayrentals.com - still needs alot of work, but the shareholders where keen to get this launched. Will be working on stuff tonight for this.

Have some new stuff coming in from oneisolutions who want email marketing campaigns creating - which I have sent a visual over for them to proof - but no comeback yet - will chase tonight. Also stuff coming in from an ex-collegaue who is doing some marketing stuff for a company in Rotherham - so its busy, busy, busy....

Also need to update my site - its old - and there is new work to show - not sure I am showing the portfolio in the correct way...

Speak soon